Aspirations Into Action
JOHN BOZZELLA, president and CEO of Global Automakers, briefs the New England Motor Press Association on the status of ZEVs (zero emissions vehicles). By Bill Griffith John Bozzella, president and CEO of Global Automakers, drove his own brand new (picked up at dealer’s en route) Acura TSX to Automation Headquarters on Oct. 16 to brief […]
2015 Honda CR-V bows at NEMPA
On September 30, the day before the ambitiously refreshed King of the Compact SUVs hit dealer showrooms, Honda brought a 2015 CR-V to Automotion HQ to introduce it to NEMPA. Neither the weather nor the traffic, both of which had turned nasty on Boston’s ring roads, discouraged members, who came to see the new Honda […]
New Renegade to expand market for Jeep
By Bill Griffith; photos by Bill Griffith, Kamil Kaluski, Josh Merva, Rich Taber Jeep has been so active with NEMPA this year that Lisa (“Wheels”) Barrow—Fiat Chrysler Automobiles’ East Coast communications czarina—joked that she might have to find an apartment up here. Maybe it’s paying off. Jeep’s July sales in New England were up 51 […]
Weather clears for 17th Ragtop Ramble
Story & photos by Bill Griffith, NEMPA. December is reserved for Santa Claus at NEMPA’s annual Christmas party, but July is when we and our guests get to enjoy New England’s famous lobster claws. The occasion is always NEMPA’s time-honored summer driving and eating gala known as the Ragtop Ramble & Crustacean Crawl. (more…)
Ground-breaking Fiesta Three at NEMPA
You’d have thought Ford was unveiling an array of Shelby Mustangs, the way NEMPA members converged on the Automotion garage on June 17. Instead, Ford PR rep Vanessa Cook had brought a five-pack of Ford’s new 1.0-liter, three-cylinder Fiestas.
Chrysler brings new 200s to NEMPA
Brand manager J.T. Delcamp, Kathy Graham of Chrysler communications and East Coast PR manager Lisa Barrow visited the Automotion garage on June 10 with the message that Chrysler is determined to be a serious player in midsize sedans.